CFORising West 2013 Conference

Join us as we focus on the high-performance CFO!

Speakers include the CFOs of major corporations. We’ll draw on their knowledge and experience and tackle the issues that matter most to the senior finance team.

Here are just a few CFOs we’ll hear from:

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Cisco Systems CFO Frank Calderoni - with a case study on the transformation of Cisco's finance organization.


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ADP CFO Jan Siegmund - on how Affordable Care Act provisions taking effect in 2014 will affect your company's bottom line - and how your peers are planning to survive and thrive.
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Zurich North America CFO Dalynn Hoch - on the renewed need for improved financial and operational forecasting across the enterprise.
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Groupon CFO Jason Child - on handling the financial side of an entrepreneurial enterprise that once was named the fastest growing company ever


We’ll also hear from: Senior Economist Gary Zimmerman of the Federal Reserve Bank of San Francisco on the national economic outlook, Financial Accounting Foundation CEO Teresa Polley on what financial executives need to know about the standard setting process—and why it's critical to a strong U.S. economy. And Human Capital Management Institute CEO Jeff Higgins will discuss how cutting-edge human capital metrics and benchmarks help the finance team measure the impact of critical investments on business results.

You’ll gain a fresh perspective on how senior finance executives are taking on new roles in defining and implementing strategy across their companies—and stepping up to maximize long-term corporate growth and shareholder value.

Don’t miss CFO Bootcamp!

Rising to the role of CFO may be the most demanding challenge that an executive can ever face. Functional expertise takes a back seat, while expectations are high around commercial knowledge, operational insight and strategic contribution.

CFO Bootcamp will help CFOs—and up-and-coming finance executives—accelerate their rise. Join us for a practical session that will help you clarify your organization’s expectations of the role, fast-track your development on the commercial and strategic fronts, and identify skills you can emphasize to add greatest value. Facilitated by three former Fortune 250 CFOs, the session will focus on practicalities including developing and demonstrating commercial expertise outside the numbers; rising to the demands of leadership; and balancing the sometimes conflicted roles of advising the CEO, fiduciary consultations with the Board, and representing in the marketplace.

Highly interactive with both peers and facilitators, the session's outcomes will include an individual action plan that identifies both priorities to focus upon immediately and benchmarks for how you progress against those priorities.

CFOs from these companies will be speaking at CFO Rising West:

ADP cisco ecullet groupon steelcase vmware the weather company zurich

CFO Rising West Conference
October 6-9, 2013 | Phoenix, AZ


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